Simple SEO Tips for Your Web Site

Search engine optimization is defined as the process of getting your website developed in a way to be found in organic web searches. By organic we mean web searches that appear naturally as the result of a search for a particular keyword or phrase on a popular search engine.

As a business business owner who creates and updates a web site on a regular basis, I have found a number of helpful tips for keeping my site moving up the search engine results.

Here are the 3 simple strategies that I regularly us on my web site for improved rankings:

1. Page title tags. This is the page information you see in the blue bar at the top of your browser window. For best results use your top two keywords in your title tag. The best way to do that is separated with a bar, for example, "Marketing | Internet Marketing."

2. Domain name. If at all possible, use a keyword in your domain name. You will have a slight edge over your competition by doing so especially on Yahoo and MSN. If you already have a domain that you've used for some time, include a keyword in the name of files for your website pages or sub domains. Example: http://www.yoursite.com/marketing.htm if your keyword is marketing.

3. Meta tags. These are descriptions on a web page that are not seen by most visitors except those who look at the page source code. While the keyword and description meta tags used to be the primary way that search engines indexed sites, that is no longer the case. You shouldn't ignore them entirely, as it is still worthwhile to include them as a part of your page description. For optimal SEO, your meta description and keyword tags should be no more than 150 characters each.

Simple.. yes! But knowing some basic tips about SEO and applying them regularly can go a long way in raising your web site to the #1 ranked position on Google and other major search engines.

For more help on raising your site's search engine rankings, check out the SEO Elite Review Blog.