Personally I think that there is a place for social media with regard to generating both traffic and search rankings. Anyone interested in the power of social media need look no further than Squidoo to find "lenses" ranked in the top 10 positions on Google for competitive search terms and phrases.Top rankings however aren't going to social media sites alone. Traditional sites still reign supreme. However, by developing groups, pages, lenses, etc., you can improve your ranking. Develop a lense for example and link to your website or page you're trying to promote. In addition, use blogs to promote your services and focus on building links.
Social media can be great for generating traffic and creating awareness. Consider your own behavior on social media sites and determine the best steps for moving forward. Add your comments to this post and share your social media marketing secrets with others...
